Designing the Organization of the Future

UntitledImagine an organization that brings out the best in people and removes the undesired weight of constant decision-making from those in charge. An organization driven and aligned by purpose, supported by a structure that distributes the power to the project teams that know best, ideally resulting in a massive reduction of stress for everybody. Is such a thing possible?

What happens if we start asking entirely different questions about the organization? If we shift from “how much” to questions such as: “what for”, “why” and “how”? We wanted to explore just that, so Christiane Seuhs-Schoeller and the LiFT team invited Frederic Laloux (“Reinventing Organizations”, Belgium), Christian Felber (“Economy for the Common Good”, Austria) and Tom Thomison (“Holacracy”, US) to Vienna last week.

More than a hundred keen participants joined us in a 1.5 day workshop event in Vienna. The first half a day was spent listening to global thought leaders debating the issue, the second day was spent in the Vienna IMPACT HUB figuring out how each of us could explore and advance these ideas in our own organizational realities. We used the Collaboratory methodology for the process. The outcome? YES, it is possible to design such new organizations, AND we cannot rebuild the world in one day!


Starting with the purpose question, Christian Felber from the Economy for the Common Good was most helpful in framing the challenge. He defined the five relevant dimensions an organization can consider when figuring out how to best contribute a positive value for the society it operates in. These dimensions are based on the constitutional foundations of most Western Societies: human dignity, collaboration and solidarity, ecological sustainability, social justice, and democratic co-determination / transparency. An organization can evaluate its contribution to these five dimensions of societal well-being by looking at how it lives these for each of its relevant stakeholder groups. The result is the Common Good Matrix. An inspiring and eye-opening exercise we have just completed at BSL.

Certain philosophers and psychologists believe that individuals advance through developmental stages in their life, from early childhood, to adolescence, to early adulthood, maturity and old age. Similarly, some claim that the same logic applies to societies and organizations. This worldview thus implies that organizational forms adopt themselves to reflect the increasingly advanced ways of collaborating and co-creating together. While most of us will not find it difficult to agree that organizational forms have advanced from super hierarchies such as “one-person at the top” organizations best illustrated by Mafia-like tribal organizations and highly structured and unquestioned hierarchical forms such as can be seen in the church or the military. Since, the multinational organization (MNC) with its decentralized, matrix organizational form has dominated the corporate business world’s modus operandi in the past decades. We have also observed attempts of more participatory models that have removed all hierarchy and power structures – some succeeded, many failed. Frederic Laloux now claims that we are on the verge of yet another organizational form which will define the future of organizations: a new, more soulful way of running organizations.


Last but not least, we not only discussed but also experienced just how important an effective structure is to ensure successful self-organization. Otherwise, we end up just talking for hours – which tires out even the biggest enthusiasts. Tom Thomison outlined how an emerging new organizational structure called Holacracy deals with this structure challenge and how an existing power hierarchy can be replaced with a more dynamic hierarchy that distributes power where it belongs, triggering important spouts in creativity and organizational effectiveness.

3We have covered much ground in previous blogs this year and have ended up with haunting questions an organization might be asking itself, nicely in time for Halloween. As I am writing this blog, the United States celebrates Thanksgiving – saying thanks for the rich harvest of what was planted and has grown this year. It reminds me of the underlying philosophy of Appreciate Inquiry – a powerful way to identify and focus on the best in people, organizations and the world around them. The Vienna Collaboratory on the Future of Organizations left me with a strong taste of how just such a strength-based approach can indeed trigger insightful new ways of working together.

Artwork courtesy of Martina Närr Fuchs and Gabi Damm. Images author’s own.

Dr. Katrin MuffDr. Katrin Muff is Dean at Business School Lausanne (BSL), Director of the innovative Sustainable Business DBA program. She writes a weekly blog and is actively engaged in transforming business education to serve the world (project 50+20).




  1. If one … “shift from “how much” to questions such as: “what for”, “why” and “how”?” a question is, what for and why? To imagine?


  2. Perhaps because increasingly this is the expectation of civil society for our companies. And civil society and the coomunities in which our companies operate provide us with a “license to operate.” Also our employees (especially the younger ones) want to be connected to organizations that have a positive impact on the world. Customer and employee commitment are important ingredients in the equations for how our companies create value and remain in business for the long term.


  3. From the company standpoint, without employees, customers and a license to operate, we are out of business! From a societal standpoint, we all share responsibility for our world and our collective futures. Only important if we want our companies to continue to exist and thrive and we want our children and future generations to have an inhabitable planet


      1. Yes, why and what for are we caring?

        Do we know what that means? Seems obvious to me that we dont. So i’m asking this questions to test how far one is to defend the how, our human ego/behavior/species, everything seems to me work perfekt without 😉 maybe the only solutions, the surrender to what is.


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